Netflix cracking down on password sharing
Think about it this way: When you share a Netflix password with another household, you are circumventing Netflix’s business model, which is to get money from each account. When you share your password, that’s a potential account that Netflix is losing, and therefore losing revenue.
Users are able to share their account to a certain point due to Netflix’s “Profile” feature.
Netflix's profile system allows for an account to be shared to a certain extent
The CEO was asked in an interview about how they plan to address the issue without altering many features of the system.
He responded, “We continue to monitor it so we’re looking at the situation. We’ll see those consumer-friendly ways to push on the edges of that,”
The company don’t have any immediate plans on how they will address the issue.